Doin’ It, Doin’ It, Doin’ It…
True story…
Dumber than a doornail - that’s what he was - one of the richest home-based businessmen I have ever had the opportunity to know personally.
For purposes of anonymity, lets call him Jack. Jack wasn’t your typical sharp-as-a-tack businessman, nor was he what you might term a master marketer.
Actually, he wasn’t really even all that bright. He was one of those types that, though he dressed nicely, when he opened his mouth, you would grit your teeth hoping he wouldn’t say something terribly offensive.
About 10 years ago, Jack approached Dave and myself about providing one of our services for his expansive downline in a network marketing company. While we were not interested in his network marketing program, nor did we believe we would gain a significant number of customers through this business relationship, Jack convinced us to provide our service for his organization.
What followed blew our minds…
Once we had all things set up and customized to begin taking orders, Jack made an announcement to his downline. The orders immediately began to trickle in. Jack sent out reminders for several weeks. The orders came by the thousands.
We had to hire more employees to take Jack’s orders. Every month, orders increased and business was booming.
It was crazy!
One of Jack’s associates had put together a fairly unattractive executive summary for all distributors to use. We offered to redo it free of charge. Jack declined and said he wanted it up right away…
“AS IS!”
Surely, even not-so-bright Jack could see the importance of reworking this document that thousands of distributors would be using.
Nevertheless, the executive summary went out “as is.” We felt sure it would backfire. But, do you know that things actually picked up faster soon after it was distributed?
My husband and I scratched our heads as we wondered what in the world Jack knew that we didn’t. What was so fantastic about Jack that he could have such influence over so many people. He said, “Jump,” and thousands of people asked, “How high?”
Why?
Jack invited us to accompany him to a conference he was putting together. We were to present our services to his audience. Dave and I went and we took a small sales force with us. During Jack’s lectures, Dave and I left our booth and peeked in to watch Jack every so often.
Throughout that whole three-day conference, I never heard Jack give any earth-shattering information. In fact, sometimes Jack would say something… well… STUPID right in the middle of his lectures. Yet, at Jack’s suggestion, people continued to sign up for our services in droves.
It wasn’t until the end of the conference that we figured out what it was that made Jack so successful.
Do you know what the secret to his success was?
Jack understood two things quite well:
1) He knew that to get a desired outcome, he had to actually DO something to get there.
2) He understood the exponential power of leveraging. Each person in that room that he could get to work toward his goal would exponentially get him to his goal that much faster.
Today, we want take a look at just the first item above…
Doing Something.
During those three days, Jack must have used the phrase “Doin’ It, Doin’ It, Doin’ It” several dozen times. It was really quite annoying. Yet, it didn’t sink in until the end of the conference what he was trying to teach his audience…
If they would just do something - anything - every day toward their goals, they would get there.
It’s so simple, it sounds ridiculous. Yet, that is exactly what not-so-bright Jack did to get to his millions.
He just started doing something. He didn’t wait until he had enough money to start his business (he started flat broke with a young family). He didn’t wait until the executive summary was perfect, nor did he wait until his company had a whole slew of products to sell.
He had a vision of where he wanted to be, simply started with what he had and DID SOMETHING - every day.
A dream is nothing more than a dream until you do something to make it a reality. The plain and simple truth is that you can’t wish your way to riches. You’ve got to do something about it.
The problem most of us face is that, though we have an idea of what ultimate outcome we want, the process of getting there seems overwhelming. Taking off bite-size pieces each day is a much better way of getting there.
And… it works!
Not-so-bright Jack is living proof of this principle. Trust me when I say that if Jack can do it, anyone can, it is not just some trite phrase.
Okay, let’s take a break for a short quiz.
Question:
Do you know what’s worse than a bad sales aid?
Give up?
Answer:
No sales aid at all.
This is a concept that not-so-bright Jack understood very well. He was anxiously engaged in “doin’ it, doin’ it, doin’ it” and in the process made his millions.
We have tried to take Jack’s advice over the years. It takes time and experience to come to understand the significance of this simple concept… doing something every day.
Now, ask yourself if there is something you have thought about doing but have put off.
Do you have an eBook you have been wanting to write but are afraid the market might already be saturated? Perhaps you are waiting to perfect the ebook before releasing it? Are you afraid you won’t know how to market it?
Have you wanted to put up a website for your products or services, but the task seems too daunting or too expensive?
Is there a business you would really like to start but are afraid of failure? Perhaps you feel you don’t have the capital to get it going?
If so, I challenge you to start today - NOW!
Write down your desired outcome. Then, do something - anything toward that goal every day. Don’t wait for perfect circumstances. Don’t wait for the ideal sales aid. Don’t wait for the money.
Don’t let self-doubt, fear, time-wasters or money keep you from doing some little thing each day. You may still have your doubts and fears, but by doing something every day and seeing your progress over time, you will soon find yourself with the needed confidence.
Whether it be a simple phone call, an email, trading links, writing a few words, or sketching an idea…
Do something everyday!
In just a few weeks, you will be amazed at the results.
And, if you’ve got a few more smarts than not-so-bright Jack, you might just make a few more million dollars than Jack in the process.
-Dave and Heidi Perry
“Little known ways people are making money online”