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PostPosted: Fri Jan 26, 2018 5:27 pm 
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Joined: Fri Jan 12, 2018 12:46 pm
Posts: 4
Hi, I am new to the online world and came across a book about Email Marketing. I got interested and now started working on it. I decided to try the following:

Email Marketing about Travel Blogging. I travel the world and want to share my adventures.

- I set up an Opt In Page
- I created a Free Gift when people give me there Email Adresses
- I wrote an Email series of inspiring travel stories.

Now I am in doubt: Do you think people are actually interested in these kind of Emails? Do you think they would enjoy reading my travel adventures? I also dont have any clue about affiliate links yet... What is it that I could actually offer to them where in return I will make some revenue? Or is maybe a travel blog the better alternative?

Do you have an opinion?


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PostPosted: Sat Jan 27, 2018 3:44 pm 
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Joined: Sat Jan 27, 2018 3:18 pm
Posts: 1
Location: PH
We have the same aspirations. You continue with what you are doing and when you observed it is not working as expected, try another method.

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PostPosted: Sun Jan 28, 2018 4:32 pm 
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Joined: Fri Jan 12, 2018 12:46 pm
Posts: 4
I am currently a little in self doubt if I am heading into the right direction. But yes, I guess try and error.


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PostPosted: Wed Jan 31, 2018 8:44 am 
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Joined: Thu Mar 15, 2007 10:29 am
Posts: 4804
Location: Melbourne AU
Santos wrote:
I am currently a little in self doubt if I am heading into the right direction. But yes, I guess try and error.

Learn the difference between "push" and "pull" content distribution.

Push promotion is where you seek permission to send information to the reader/viewer.

Pull promotion is where you attract readers/viewers to your content.

In reality, most promotion of content involves both push and pull.

For example:

An email newsletter is a form of PUSH promotion of content. But in order to get readers to SUBSCRIBE, you usually have to PULL them toward your subscription form.
(Examples: Paid advertising, guest article writing in another email newsletter, guest blogging articles on other blogs — with your blog or website link in the author's bio, NOT your subscription link. That's poor etiquette.)

A blog is a form of PULL promotion of your content. But in order to attract people to your blog — and get them to subscribe to your email notifications for new articles — you need to PUSH promote your blog to prospective readers/viewers.

Both are valid. The difference lies in how the content is delivered.

Another alternative that I use is to publish extracts of articles on my Facebook Pages which link to my blogs or website articles.

I don't bother with email notifications much any more because of the poor open rates for email (less than 10%).

Instead I use push notifications via Facebook Messenger.

By using a cloud-based SaaS (Software as a Service) system — in my case, FeelSocial from fbMessageMagic — I can subscribe people who message me from my Facebook Business Pages (up to five different Pages) using autoresponder-style message sequences, up to 2,000 messages per month, for just USD $27 per month (or USD $270 per year — two months free). I can also broadcast to them with offers, coupons, etc.

Delivery rates for this service are 100%right inside their Facebook Messenger inboxes.

You can learn more here: https://youtu.be/3WzET0_nE2w

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