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PostPosted: Mon Feb 29, 2016 5:32 am 
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Hello all can anyone help me out in knowing the advantages of a Business Mailing List? Is email marketing still important in the present time?


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PostPosted: Mon Feb 29, 2016 10:47 am 
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Location: Melbourne AU
kabirthapar wrote:
Hello all can anyone help me out in knowing the advantages of a Business Mailing List? Is email marketing still important in the present time?

According to research done by McKinseys — the world's largest management consulting firm — email is at least 40 times more effective than Facebook and Twitter combined.

However, that was two years ago, before major changes at both Facebook and Twitter were made.

But there's absolutely no question that having your own list of subscribers is an unbeatable asset and marketing advantage — whether that list is for email, SMS, push notifications, direct mail or other forms of contact.

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PostPosted: Wed Nov 02, 2016 10:26 am 
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hmsplsathish wrote:
Yes, Email marketing is important in current days. I think SEO is more important than Email marketing.

SEO helps to structure a site and its content so that it can be found and understood by search engines. This increases the value to users, making it findable, navigable and readable. It's my belief that SEO is very closely related to User Experience (UX) and Conversion Rate Optimization (CRO).

The problem here is that email marketing and SEO are totally different activities with totally different purposes.

What you're saying is that a telephone directory is more important than a telephone.

SEO helps your prospective customers FIND you online, like a telephone directory helps people find your telephone number.

Email Marketing allows YOU to contact THEM and communicate with them.

Once you have their email address, you can build awareness, credibility, confidence and trust — and repeat sales!

SEO is useful, but having a street directory is nowhere near us useful as having a car!

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PostPosted: Fri Nov 04, 2016 9:40 pm 
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Hi there, I think that Email marketing is possible one of the Most important marketing tools still available.

Yes, its been abused ( as have most things that can make a profit) but at the end of the day its all about engagement. Getting someone in your list is the half the battle. Once they are in your list thats when you nurture them, cater to their wants and needs.

Email marketing however, like mentioned in the other post, is just one aspect of a well-rounded marketing campaign. SEO is super important. It takes a lot of hard work, and it doesn't always provide instant gratification, but in the long run, having a good SEO campaign that allows you to be found by your Ideal prospect is key. Couple that with good follow up email marketing and you have fans for a long time.

Most 'gurus" say that the money is in the list. I totally agree. I think that if you have a constant message and develop a Brand around that message or product, as your list grows the better your business will do.

Again, its not easy to email market or to do SEO because of how time-consuming it seems, but make no mistake, email marketing is alive and well.


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PostPosted: Thu Nov 17, 2016 8:30 pm 
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Hey, Email marketing is still relevant, even though SEO is more preferred these days.


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PostPosted: Fri Nov 18, 2016 1:15 am 
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Location: THE NETHERLANDS
Emails are great to let people 'on the list' know about
new developements, discounts etc. etc. also,

In our webstore amung the Social share buttons there is also
a possiblitity for you to click a 'mail button' when you want to let
friends know about a product we have in our store.

Occasionally we use this button our selves to show specific products
when we talk to people that show an interest.

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PostPosted: Sun Nov 20, 2016 3:57 am 
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Location: Germany
If you have a list then yes email marketing can work wonders in getting those to either buy or become buyers in the future.
be sure to integrate that into your business, without it, your list would starve, keep them in the know, keep them updated and keep
thinking bout your business. This is what email marketing can do for you!!

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PostPosted: Tue Dec 20, 2016 6:55 am 
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Email marketing is definitely relevant and worth trying. It is still important, because almost everybody has an email that they use it on a daily basis. Be sure that you approach the right audience, people who will be interested in what you offer. Give them information about your business and keep them posted about any news or specials offers or discounts. Remember not to overflow your customer's mailbox, because you will only lose your subscribers.


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PostPosted: Sat Jan 28, 2017 1:29 am 
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Location: THE NETHERLANDS
As soon as you buy products with our designs on them,
- even if it is just a small item like a Greeting - or Postcard -
the platform that we work with for selling our designs
keeps you up-to-date about new developements,
discounts etc. etc.

And as you could read in a previous reply we
occasionally communicate with prospects
via email ourselves.

Now on our blog about digital photography & design
you can also discover a Contact Form at the bottom
of the Left Side Bar when you like to contact us
and send us an email message.

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PostPosted: Sat May 13, 2017 5:35 pm 
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We've found outreach to be pretty important. It's one of the few ways you can get links which google doesn't exactly frown upon (unless you paid for it) if you've got great content and you want to do some guest posts to promote your site, then email marketing is inescapable. You can usually offer quid pro quo. A guest post for a guest post. Before you know it, you've got a sort of PBN network that's google proof-ish (you still have to be careful)

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PostPosted: Sat May 20, 2017 12:07 am 
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Joined: Mon May 08, 2017 3:37 am
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kabirthapar wrote:
Hello all can anyone help me out in knowing the advantages of a Business Mailing List? Is email marketing still important in the present time?


There are tons of advantages in using a business mailing list. Some of these are:

1. It gives businesses a direct connection to customers who are interesting in receiving updates and news on products and services.
2. It's a perfect strategy for promoting your brand to the market you'd like to reach.
3. It can help businesses strengthen brand loyalty through promoting content/discounts that are exclusively available to your most loyal customers.

And the list goes on.

Email marketing is a good way to get in touch with the people that can see value in the product or services a company offers. Whoever says email marketing is dead isn't doing it right.


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PostPosted: Mon Oct 16, 2017 1:18 pm 
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Yea its definitely still a big one, and you would be surprised how many are guilty of not using it as a tool.

The benefits have been listed , but id like to add that email has also become more developed in that you can transfer larger files faster with for now embedded html code.

What that means it you can basically sen a online brochure , a mini website if you will thats much harder to turn down than a pdf and some text and images.

Emailing is probably one of my biggest tools for reaching clients indirectly... how you say? well you keep touch and update with you past clients , even just a how is you product going , service advice , one you will probably have a returning customer and two, if that person ever hears of somebody who needs a product like yours you have a good chance of getting referred. Repeat with new clients . Its not the only marketing strategy but its a big part of your arsenal.

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